Sales Velocity Training Programmes
Accelerate revenue growth with precision & predictability
Harness the power of sales velocity to drive sales team performance and scale success.
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Sales Velocity Training Programmes
In today’s dynamic sales environment, achieving revenue growth requires more than just working harder—it demands working smarter.
Flume’s Sales Velocity Training Programmes are designed to help sales leaders identify the key performance indicators (KPIs) that drive revenue and diagnose the specific areas that need improvement. By understanding and optimising the levers of sales velocity—opportunities, win rate, deal size, and sales cycle—we enable clients to accelerate growth and achieve predictable results.
We work with you to diagnose the underlying challenges—whether it’s poor qualification, weak messaging, or delayed decision-making—and provide targeted training to remove performance barriers. Our tailored approach equips sales teams with actionable strategies to generate more opportunities, close deals faster, and increase deal sizes. Pinpointing the KPIs that will have the biggest impact the fastest
By breaking down ambitious growth targets into clear, measurable steps, we help sales leaders create focus, clarity, and confidence. Flume’s Sales Velocity Programme empowers teams to not only meet their goals but to exceed them by transforming bold revenue ambitions into scalable, predictable success.
Number of Opportunities Programme
A strong sales pipeline starts with a steady flow of high-quality opportunities. The Number of Opportunities Programme within Flume’s Sales Velocity Training is designed to help sales teams shift from a reactive approach to a proactive, opportunity-driven strategy.
This programme equips sales reps with the mindset, tools, and techniques to identify, pursue, and convert high-value opportunities, ensuring a stronger, more predictable sales pipeline.
The Sales Velocity Number of Opportunities Programme includes four tailored modules from a selection of seven, ensuring focus is on the most impactful areas first, aligned to your specific challenges and growth goals.
Number of Opportunities modules:
- Adopting the prospecting mindset: Shift from account maintenance to proactive opportunity creation
- Target account planning: Build strategic account plans to maximise growth opportunities
- Identifying high-potential prospects: Prioritising prospects for better conversion rates
- Introductions: Craft tailored, multi-channel messages that drive engagement
- Social selling: Leverage social platforms to generate and nurture opportunities
- Questioning: Ask the right questions to qualify and prioritise leads
- Positioning: Tailor messaging to prospect needs for stronger engagement
Win Rate Programme
Improving win rates isn’t just about closing more deals—it’s about closing the right deals. The Sales Velocity Win Rate Programme helps sales teams refine their approach, eliminate weak opportunities, and execute strategies that drive conversions.
We tailor the Sales Velocity Win Rate Programme to your team’s needs, selecting the four most impactful modules from seven, aligned to your business growth goals and areas with the biggest opportunities to drive predictable revenue growth.
Win Rate modules:
- Qualification: Assess and prioritise high-likelihood deals to maximise success
- Multi-threading deals: Engaging multiple stakeholders for consensus and momentum
- Questioning: Uncover real needs to create urgency and drive decisions
- Positioning: Position solutions around business impact to strengthen engagement
- Overcoming client indecision: Instil buyer confidence to overcome uncertainty and drive action
- Objection handling: Proactively surface and resolve concerns to keep deals moving
- Proposal writing: Co-create tailored proposals that build urgency and stakeholder buy-in
Speed of Sale Programme
Slow sales cycles drain momentum and stall revenue growth. The Sales Velocity Speed of Sale Programme equips sales teams with the strategies and skills to remove bottlenecks, create urgency, and accelerate decision-making.
We help you identify the root causes and implement proven techniques to keep deals moving forward.
By understanding your specific challenges we tailor our Sales Velocity Speed of Sale Programme to include four modules from a selection of seven, ensuring the focus is on the most impactful areas first, to fast-track your deals and grow revenue.
Speed of Sale modules:
- Questioning: Creating urgency early by identifying buyer needs in discovery
- Multi-threading value: Ensure broad stakeholder buy-in to reduce risk and win more
- Overcoming client indecision: Instil buyer confidence with de-risking strategies
- Objection handling: Surface, address, and resolve objections effectively
- Navigating the decision-making process: Create mutual action plans with champions
- Proposal writing: Compelling, ROI-driven business cases that accelerate buy-in
- Stakeholder presentation: Impactful presentations that align decision-makers
Average Order Value Programme
Increasing average order value (AOV) isn’t just about upselling—it’s about positioning value effectively, creating strong business cases, and aligning solutions with customer needs. The Flume Sales Velocity Average Order Value Programme helps sales teams move beyond transactional selling and adopt a consultative, high-value approach.
By identifying key barriers—we equip sales teams with the strategies and skills needed to drive larger deals and long-term customer commitment.
We tailor the programme specifically to your needs selecting the four most impactful modules from seven focusing teams the changes that will make the biggest impact the fastest.
Average Order Value modules:
- Key account planning: Expand key accounts strategically to drive larger deal sizes
- Questioning: Use deep discovery to uncover needs and increase deal value
- Storytelling: Use compelling narratives to justify larger purchases
- Positioning high value solutions: Align with buyer goals to maximise value
- Value creation and messaging: Tailor solutions to buyer priorities to drive higher deals
- Negotiation: Articulate value confidently to maximise deal size
- Proposal writing: Craft business cases that secure stakeholder buy-in and value
Case Study – Leyton UK
CHALLENGE
“Sales conversion rates were declining at an average of 2% per year. This was attributable to underperformance amongst our sales team despite our pretty decent in-house training programme. It was clear something had changed in the market.”
RESULT
“The results have been astonishing. We’ve witnessed a 4% increase in conversion rates which translates to a projected £1.5 million of additional pipeline revenue over the next twelve months.”
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Sales Training Programmes
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Sales Team Training Courses built for Business Development Teams (BDRs / AEs) and Sales Teams, responsible for growing business through inbound and outbound activity.
To find out more about all the programmes we can offer, download our sales training programmes brochure.
